Triple Award Success for ServiceMaster Clean AAA at Brand Brilliance Awards 2026

ServiceMaster Clean Contract Services AAA, a long-standing ServiceMaster franchise owned by Siva Kuagthas, secured three major awards at the Brand Brilliance Awards 2026.

The awards ceremony, held in January, saw the business achieve a triple award win, reinforcing its position as one of the top performing ServiceMaster Clean franchises in the UK.

A standout night on a national stage

On the night, Siva and his business received:

1. Business Leader of year – Brilliance Award (1^st)

2. CEO of the year – Silver Award (2^nd)

3. Employer of the year – Gold Award (3^rd)

The awards reflect exceptional leadership, strong people development, and commercial success within a multi-territory ServiceMaster franchise network.

Business Leader of the Year, Brilliance Award

A franchise built for long-term growth.

Siva joined ServiceMaster Clean Contract Services in 2016 with a single territory and a clear aim. Build a business that could grow without losing control or standards.

More than 10 years later, he operates across 22 territories. This growth has followed a clear pattern. Strong foundations first. The right people in place. Systems used consistently. Expansion only when the business is ready.

This structured approach has allowed the business to scale while maintaining reliability for customers across the UK.

CEO of the Year, Silver Award:

Leadership at scale.

The CEO of the Year Silver Award recognised Siva’s ability to lead a large, multi-territory operation while keeping consistency across regions. With more than 800 colleagues working across the UK, the business relies on clear roles, structured processes, and regular performance reviews. This allows Siva to focus on direction and growth, while managers deliver day-to-day excellence on site.

Employer of the Year, Gold Award:

People first, backed by results.

Siva’s ambition to scale has always been linked to people. The Employer of the Year Gold Award recognises workplaces where teams feel supported and clear about expectations.

Judges highlighted strong communication, development routes, and a focus on retention. In a sector often affected by high staff turnover, AAA has built stability. That stability protects service quality and strengthens client relationships.

Looking ahead

The awards recognise achievement to date, but the focus remains forward-looking. Territory expansion. Manager development. Strong teams. Controlled and sustainable growth.

The triple award win sets a strong foundation for the year ahead. It confirms that the ServiceMaster Clean Contract Services AAA team continues to deliver high standards while supporting long-term clients and welcoming new ones across the UK.

Speaking after the awards, Siva said:

“Winning three major awards means a lot, but it really comes back to my team. Leadership for me is about setting clear standards, backing people, and giving them space to grow. The progress we have made is down to everyone taking responsibility, pushing each other to do better, and caring about the work. I am proud of how my team continues to develop, and this would not have been possible without them.”

Interested in how ServiceMaster supports franchise growth and development?
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